Errold F. Moody Jr

       

FINANCIAL PLANNER

EXPERT WITNESS

INSTRUCTOR

AUTHOR           

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Women and Investing

"God may have created man before woman but there is always a rough draft before the masterpiece."

Let me preface my comments directly so we start with a clean slate. Everything else being equal, I would much prefer dealing as an adviser/planner with an intelligent woman than an intelligent man. The male ego and the associated arrogance is literally impossible to deal with. I swear almost all men think they know everything about investments just because they read a magazine once and they know where a book is. It's not only annoying and extremely time consuming to get them to recognize facts, but one also has the additional liability since they tend to get upset faster and complain more. I must admit that, as a male adviser I had a tendency, in the past, to simply accept the "male bravado" as fact reflecting competence. Not any more. I learned quickly and no longer take anything at face value. (And no, I have never been sued over an investment and about half of my current clients are men. But they are "smarter than the average bear".)

An intelligent woman listens better, tends to ask better questions and stays actively involved in the process. As for dealing with a stupid woman- no different than dealing with a stupid man.

I don't.

To the point. First, many women think they are not good investors and therefore will make too many mistakes and lose the little money they may have. Usually wrong since studies have shown that women are actually better investors than men- at least in groups. (The National Association of Investors Corporation, the trade group for investment clubs, noted in 1992 that all female clubs had outperformed all male clubs in each of the last five years. A 1995 NAIC study found that women only clubs outproduced men only investment clubs in 9 of the past 15 years. A 10/96 comment by the NAIC says that the women had earned a 21.3% average annual return versus only 15% for the men only groups (no time frame identified.) It's just that men present themselves as the more astute investors and, without other evidence, most people will not disagree with their statements. By the same token, I DO have the supporting documentation and can clearly indicate that men, for the most part don't have a clue to the fundamentals of investing. So why is it that they look better on paper? Because men are more aggressive in their approach to investing. Since stocks are more aggressive investments than bonds- "cause that's where the action is"- that is where they usually invest. And statistically, stocks have outproduced just about anything else over the last 50+ years. (The average returns are about 11+%, but I'd suggest something more conservative for the long haul- not exceeding 10%. 1985 to mid 1999 was/is a statistical aberration (I think) that will not necessarily be repeated in the future.) (I made that statement before the 2000- 20002 debacle) Anyway, so far, so good for men. But a problem arises in that, as they keep investing out of ignorance and potentially succeeding, they tend to think it is due to their inherent competency instead of the market. All of a sudden, when they are too old to lose money, their non diversified portfolio bites the dust and the entire family loses. Then there is despair and depression- but that is another story addressed elsewhere. Women are, for the most part, unwilling to take such risk of loss and therefore may avoid the market in total.

However, as stated, studies have shown that women are better investors once they decide to do something as detailed by several investment clubs. (Unfortunately, they are still hamstrung individually by the industry, but I'll get to that.) The reason they do better when compared to groups of men is that they tend to do more research than men and DON'T act as aggressively in just buying at the first hot tip (Men tend to buy and sell randomly with a view to short term "triumphs." Doesn't work.) Women look at rating services and other company factors, etc. before making a selection. Everything else being equal, knowledge normally wins out. Secondly, women are better shoppers (that's not a slight- I'm one of the best shoppers around) and therefore will wait for a bargain. Instead of buying at the market, women have tended to put in orders below current price hoping to get a lower price. Again, acting slightly less aggressively- or more intelligently- pays off.

Unfortunately, the marketplace does not look particularly favorably upon women investors as individuals. (I'm talking now about a one on one relationship with a broker.) Studies have shown that male brokers tend to dismiss women as being too emotional, unwilling to act, not having enough money, etc. and spend little time with them nor provide the same information as they would provide to a man. (The situation is slowly getting better however, primarily as women make more money and put more money into the market and/or where they simply control more businesses.) Nonetheless, women are not going to change that lack of consideration and professionalism- and for all intents and purposes, shouldn't bother. Why? Because these types of brokers are twits to begin with and trying to make a silk purse out of a sow's ear seems a waste of time. Simply go to the HP12C sheet and the Who Do You Trust page and seek out those who know something. Those with knowledge and competency will tend to be more in tuned with providing the info and insight EVERY investor should receive regardless of sex.

Unfortunately, this very reason of lack of communication and knowledge is the reason that women get shortchanged again by the brokerage industry - and this time by other women. Many firms have used their women brokers in offering special women seminars on investing as though the insight a woman broker has will make all the difference. Bat Guano. That's mostly a smoke screen in an attempt to make commissions or charge more fees. Putting a skirt on a twit makes the twit no different. Remember, all brokers are taught essentially all the same licensing training material across the U.S. As stated ad nauseam in other pages herein, I was never required (nor was effectively allowed) to provide anything of substance in any of the securities licensing classes in over 15 years. Spending a required 20 minutes over a two and a half day period describing mutual funds for the basic series 6 license is clearly inadequate in addressing almost any investment concerns anyone has.

THE FUNDAMENTALS OF INVESTING (alpha, beta, diversification, correlation, standard deviation, etc.) HAVE NEVER BEEN TAUGHT AS PART OF LICENSING TRAINING TO SECURITIES OR INSURANCE REPS.

If your broker, as a man, woman, small furry animal or whatever has a demonstrated background and a demonstrated additional competency, then they might be O.K. But don't be lulled by the marketing ploys of the firms.

LOTS OF OTHER CONCERNS. Another problem area- though slowly getting better over time- is the fact that women make less money and do not have the same discretionary income to invest as a man. Couple that with a longer lifetime than men- by about six years at present- and they need more money overall. (Actually, a girl born in 1996 that escapes the diseases of breast cancer and heart disease can expect a lifetime of about 92.) But it gets worse. Due to a woman's child bearing and rearing duties and the fact that they act as caregivers of all people, they do not spend as much time in the workforce and therefore do not accumulate the pensions that many men may have. Add in a high divorce rate and the fact that once divorced, women are spending their remaining years single and are having to depend upon themselves. Statistics note that 50% of first marriages end in divorce and that in the first year after a divorce a woman's standard of living declines by 73%. Additionally, the average age of widowhood for American women is 56. So what is the point in this seemingly negativism? To force women (and everyone for that matter) to the one facet of planning that can make a difference.

A BUDGET.

You would be amazed, when forced to recognize where every dollar goes, how it is possible to allocate funds in a much better and more economical fashion. How much can a relatively small amount of money grow to over time? Putting away $1.00 a day at age 35 till age 65 at 8% after tax amounts to roughly $46,000. At 10% it's $69,600. I submit that in almost all cases, one can find $1 dollar a day to put aside. Maybe $2, Maybe $3. Look at a pack or so of cigarettes per day. At $2.00 and 8%, that $91,000 at age 65. If your returns was 10%, that's $139,000 and clearly indicates why the more aggressive investments are worth considering (+$48,000). $3.00/day at 8% for 30 years gives $137,000 and at 10% gives $208,000. Best incentive to stop smoking I have ever seen.

In summary, women are faced with more obstacles then men but the issues are not insurmountable. The first thing to do is recognize that you generally possess all the skills of a man- maybe more- but have not necessarily put them all to use. Nor has the marketplace let you do it effectively. The aversion to risk of loss can be tempered by increasing knowledge and finding a VERY good adviser. You should get good communication at that level- if not move quickly. And, most importantly, remember the money that you need for your retirement may be available if you simply do a detailed budget and invest accordingly.

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Sample Pages

HEALTH-MIND-BODY LINK: Primarily designed for women since it addresses menstrual cycles, rape trauma, pregnancy, PMS, etc. it is also filled with lots of other interesting material with online personality and health tests (assertiveness, I.Q., lifestyle, etc.) with  lots of other links. Very enlightening. Men should take a look as well.

NATIONAL ORGANIZATION FOR WOMEN LINK:  Information of every type for women. Heck of a site.

WOMEN BUSINESS LINK: A site designed in conjunction with the Small Business Administration and gives businesswomen an extensive amount of information on running a business: management; finance; marketing, etc. Highly recommended.

WOMEN'S HEALTH LINK:  "The mission of the Office of Women's Health (OWH) of the Food and Drug Administration (FDA) is to serve as a champion for women's health both within and outside the agency." As with most government sites, they tend to contain a wealth of information that is updated constantly. Check it out.

WOMEN and SOCIAL SECURITY LINK: Tons of good info

Consumer links



ARTICLES

WOMEN AND INVESTING

LINKS

HEALTH-MIND-BODY

NATIONAL ORGANIZATION FOR WOMEN

WOMEN BUSINESS

WOMEN'S HEALTH

WOMEN and SOCIAL SECURITY

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